Despite the many changes in SEO over the years, backlinks remain one of the strongest ranking factors. But in 2024, the focus is shifting toward quality over quantity. Earning backlinks from authoritative, high-quality websites will yield much better results than attempting to accumulate a large number of low-quality links.
How to Build High-Quality Backlinks
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Guest Blogging: Contribute guest posts to reputable websites in your industry. Ensure the content is valuable and includes relevant links back to your site.
Content Marketing: Create high-quality content that people naturally want to link to—this could include research studies, white papers, and in-depth articles.
Digital PR: Build relationships with influencers, journalists, and bloggers who can help generate backlinks through mentions in articles and news coverage.
In addition to improving SEO, backlinks from trustworthy sites boost your credibility, which is crucial in building your website’s E-A-T (Expertise, Authoritativeness, and Trustworthiness) profile.
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